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(425) 985-5216 | teddypatchoulian@gmail.com 

PREMERA BLUE CROSS

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Projects I've completed for the Premera family of companies range from brand strategy to infographics, zmags to large enterprise websites. Typically I've served as the editorial lead on these creative projects working to reinforce the brand promise while educating a novice audience about highly complex subjects. 

 

Alaska LOB Brand Messaging
Alaska LOB Brand Messaging
Brand messaging in fan form for easy reference.
infographics
infographics
lead writer | health plan basics for consumers
Premera zMag
Premera zMag
lead writer | health and health plan articles
Winters Mood Swing
Winters Mood Swing
lead writer | health plan magazine article sample
direct marketing
direct marketing
lead writer | why rates rise
website rewrite
website rewrite
lead writer | health plan website
Premera Playmakers
Premera Playmakers
Sponsor program naming for the Seahawks and NFL's Play 360 challenge.
web | print content
web | print content
lead writer | medicare supplement campaign
Employer & Broker Resource Campaign
Employer & Broker Resource Campaign
Wrote all copy for health campaign outlined here.
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